amcdermott

  • Opinion: Africa Is The Next Frontier For Design And Advertising Innovation

    Design and advertising innovation in africa By amcdermott, 12:22 pm AFKI Original

    Hailing from Jamaica, but American by way of higher education and culture, I’ve spent much of the last three years in countries around Africa, and I am excited by the potential for design and innovation there. I’ll go to a restaurant with friends in Maputo and fumble around for my credit card to cover the bill. By the time I look up, someone’s laughing at me because they already paid the bill in 10 seconds from their phone with M-Pesa. From Asia and Central America came tailors and tactile labor, from India came software engineers, and soon, from Africa, will come creatives.