Written by Simnikiwe Mzekandaba | From IT Web Africa

South Africa is one of the fastest growing markets for digital commerce in the world, an official from MasterCard told ITWeb Africa. Digital commerce is the ability of consumers to have access to the internet, engage in commerce, interact socially over the internet using a PC, tablet or mobile device.

Technology company MasterCard released its Digital Evolution Index study on Wednesday, and revealed that the southern African nation was quickly moving towards digital evolution.

The digital index is a study conducted by researchers at The Fletcher School at Tufts University together with MasterCard.

Tracking a country’s movement toward digital evolution the study analysed drivers and barriers that govern a country’s evolution like demand, supply, institutional environment and innovation. The index ranked South African number 33 out of the countries that were measured for digital readiness. In terms of digital readiness South Africa ranks ahead of Egypt, Kenya and Nigeria.

Read more at IT Web Africa