Mauritius apparel brand IV Play will soon be launched in the country. IV Play is a fashion brand for men, women and children launched in 1994 by Mario Guillot, a French designer, who fell in love with Mauritius and made it his home.

It is a fast-selling brand with five stores in Mauritius where “it is placed along the likes of Calvin Klein and Diesel. It is also a huge hit among tourists,” says Chennai-based entrepreneur Vijay Jhaver who has bagged the licensing rights to manufacture and distribute the brand in India.

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