Ringier Africa, One Africa Media Merge To Create ‘Africa’s largest Online Classified Asset’

By Kevin Mwanza Published: May 11, 2016, 7:17 am
classifiedImage: wav2.com

Ringier Africa and One Africa Media (OAM) have merged to form what they term as Africa’s largest online classified asset under a company called Ringier One Africa Media. They brings together more than seven online platforms operating across six countries on the continent.

Some of the brands to be managed under the new entity include OAM’s Jobberman, Brighter Monday, Cheki, BuyRent Kenya and PrivateProperty Nigeria; as well as Ringier Africa’s Expat-Dakar, ZoomTanzania and PigiaMe.

These platforms cover Nigeria, Ghana, Kenya, Tanzania, Uganda and Senegal.

“We have been looking for the right strategic partner with a similar broad vision for classifieds in Africa and who has a deep understanding of how things work in this complex continent as well as the long term commitment to stay the distance in some very large but early stage markets,” Justin Clarke, One Africa Media co-Founder and CEO who will become the Acting CEO for the new group said in a statement.

“We have known Ringier Africa for many years as we have both pioneered these markets in parallel and are really excited to be joining hands at last. The synergies are huge and we fit so well together.”

TechCabal reported that Ringier Africa and One Africa Media could be joining forces to take on Naspers’ OLX, Rocket Internet’s offerings (Vendito, Carmudi, Lamudi and Everjobs).

“The joint focus of ROAM will be to serve its users across Africa with best-in-class marketplace platforms,” said Leonard Stiegeler, Ringier Africa GM. “Combining the group’s strength will help our users reach a larger audience with their offers and find what they are looking for easier and faster.”

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